The Cultural Tourism Cooperation Conference ended today in Zibo, Shandong province. During the two-day conference, experts and company representatives from tourism-related industries gathered to boost cultural tourism in Shandong.
The Cultural Tourism Cooperation Conference is held from Nov 7-8 in Zibo. [Photo by Cao Jiayue/chinadaily.com.cn]
The conference features four symposiums themed on tourism accommodation investment, improvement of holiday resorts, cultural performances in tourism, and breakthroughs in homestays.
During the conference, 16 cities in Shandong held promotional activities to attract investment, while agreements were signed for a total of 67 tourism projects, including nine projects in cooperation with major investment groups and three projects linked with international hotel management groups.
Tourism enterprises are optimistic about Shandong's future development in cultural tourism.
In addition to the promotion of star-rated hotels, a high priority is placed on creating a new epicenter for rural homestays in Shandong, aiming to deepen the construction of homestay clusters to boost rural tourism.
Zibo, which hosted the conference, became a nationwide sensation in March due to its barbecue. The city seeks to further develop and improve its cultural tourism, to lead Zibo's overall development.
Shandong will use the conference as an opportunity to continue to strengthen policy support, providing strong assistance in areas such as land supply, infrastructure, finance, and talent development. Efforts will be made to create a first-class business environment, allowing various types of market participants to invest with confidence.
Source: shandong.chinadaily.com.cn